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SoftBank, PayPay in talks to invest in Seven & i

date 2026-07-10
Seven & i in talks for SoftBank, PayPay investment

Securing stable shareholders

Seven & i Holdings Co. is in talks to receive investments from SoftBank, the telecommunications unit of SoftBank Group Corp., and smartphone payment giant PayPay, people familiar with the matter said on the 10th. The total investment could be as much as 300 billion yen, with the company aiming to build a massive points ecosystem and help turn around its domestic convenience store business.

SoftBank and PayPay are each considering investments of about 100 billion yen. Mitsui Sumitomo Card Co., a unit of Sumitomo Mitsui Financial Group, is also moving toward an investment.

Maintaining an independent path

Seven & i received a takeover proposal from Canadian convenience store giant Alimentation Couche-Tard Inc. (ACT) in the summer of 2024, but the company indicated it would pursue its own management strategy. ACT withdrew the takeover proposal in the summer of 2025.

The latest investment plan is intended to bring SoftBank and others in as stable shareholders while also improving store operations through the use of information technology. As labor shortages intensify, the company plans to use advanced robots to replace some cleaning and stocking work.

Lagging in payments and points

Seven-Eleven Japan Co. Ltd. (SEJ), which runs the convenience store business in Japan, has the electronic money service nanaco. Seven-Eleven began working with Mitsui Sumitomo Card on point rebates in October 2024, but it still trails rivals Lawson and FamilyMart in payments and points.

Mitsui Sumitomo Card and PayPay announced a comprehensive alliance in May 2025 for their points businesses and other areas. From March 2026, users will also be able to exchange points between V Point, the common points program run by Sumitomo Mitsui Financial Group, and PayPay Points.

A SoftBank spokesperson declined to comment, while a Seven & i spokesperson said there was nothing the company could say at this stage about investments from SoftBank and others.

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