Nvidia launches new AI chip for Windows PCs
New product unveiled at GTC Taipei
Nvidia on Wednesday unveiled a new semiconductor for artificial intelligence (AI) PCs. It will be adopted in personal computers running Microsoft’s Windows operating system, enabling high-performance AI processing even on laptops.
The company unveiled the AI PC chip, named NVIDIA RTX Spark, at the GTC Taipei technology event in Taiwan. Chief Executive Jensen Huang said: 'We have brought everything Nvidia has built into a single superchip.'
The new chip combines the company’s graphics processing unit (GPU) Blackwell and its Grace CPU, using Arm chip architecture and designed in collaboration with Taiwan’s MediaTek. While many current AI services run in the cloud and devices typically receive the results, this product allows processing to be handled on the device itself.
Speeds up AI processing on device
Laptops equipped with the chip will be able to run tasks such as video generation more quickly. In terms of parameter count, a benchmark for generative AI performance, it can run LLMs, or large language models, of up to 120 billion parameters. Cutting-edge AI models are said to have trillions of parameters, and while not all of them can run on a PC alone, the product is expected to support more advanced AI operations.
Adobe has redesigned software such as Photoshop for Nvidia’s chips, saying AI processing and rendering will be twice as fast. Huang stressed: 'We are reinventing the PC for the AI era after 40 years. This is the start of a new personal computing revolution.'
Sales due to start in autumn 2026
Laptops and small desktop PCs equipped with the chip are expected to go on sale from autumn 2026. Dell Technologies and HP are among the companies set to release them. Microsoft Chief Executive Satya Nadella said: 'Through Windows, we will deliver endless intelligence to every home and desk. The new product will be a true breakthrough toward making that happen.'
Nvidia also introduced products for tablets in the early 2010s that used Arm’s base technology, but they did not gain traction. More than 10 years later, it is taking another shot at PC semiconductors.
Traditionally, PC chips have been dominated by Intel and Advanced Micro Devices (AMD). Their semiconductor design foundations have long been the de facto standard for Windows PCs. However, Arm’s chip architecture, which has a global share in smartphones, has become easier to use in PCs as well, gradually changing the landscape. Companies are developing chips suited to AI processing, and when Microsoft announced AI features for PCs in 2024, it used Qualcomm chips in its Surface brand.
Huang also said on Wednesday that Nvidia has begun mass production of its next-generation server Vera Rubin. While strengthening its competitiveness in servers, the company made clear its intent to secure the AI base for consumer PC devices as well.
Enjoyed this article? Share it with your network!